Nordic Global Health and Technology Consulting-2023 HIMSS Conference in Chicago, IL
DDK Productions was thrilled to be back after a quick turnaround from 2022 HIMSS expo in Orlando to be in Chicago, IL for Nordic Global Health and Technology Consulting to again help support their partnership with HIMSS (Healthcare Information and Management Systems Society) show. For the HIMSS booth space, DDK Productions collaborated with Nordic and 1220 Exhibits to create a fun, inviting space that included lounge seating and a coffee bar all day long that show attendees greatly enjoyed! The branded green coffee cups were seen throughout the show hall! The throughput was strong for all three days and the show attendees loved our space! In addition, on the first night of the conference, Nordic hosted 80 guests at the famous Willis Tower formerly known as Sears Tower. The guests had a memorable experience as they entered the private room and could see the entire city of Chicago, it was breathtaking!
Activation Details & Executed Services
Lead point of contact and Liaison for Nordic in the planning & execution of private dinners for executives, clients & prospects during the HIMSS Conference.
Collaborate with the Nordic marketing team regarding ideation, overall design of onsite activation / booth footprint elements, full programming of the experience and activation implementation.
Ideate and work with Nordic on production of all giveaways for HIMSS show attendees who visited our booth.
Manage development and fabrication of overall design of the booth space, working with the Nordic & creative agencies team to execute desired look and feel, ensure integrated experience for show attendees onsite.
Lead negotiations with final approval from Nordic, with third-party partners/vendors for any/all added-value component needs within overall activation experience (i.e., HIMSS, 1220 Exhibits, A/V vendor, etc.)
Ideate and work with Nordic on production of all promo items/giveaways/contest prizing for show attendees that visit the Nordic booth.
Manage installation team/vendor in set-up and breakdown of footprint and thematic elements and responsible for final look and feel before footprint opens to consumers.
Direct and produce all activity within footprint during active hours.
Contract with any additional parties upon Nordic review and approval, within the approved activation budget to help support executing the onsite activation.
Management of the activation budget, activation timelines & deliverables.