Regions Bank

SEC

2023 Regions SEC Gymnastics Championships- Duluth, GA

We were honored to be for the first time at the SEC Gymnastics Championships in Duluth, GA right inside Gas South Arena. Fans were entertained by taking pictures with the big IF grabbing a free Regions branded hair tie. Regions bank customers received a VIP Swag Bag along with fans that shared their photos socially. Total number of impressions for the tournament: 31,381

Activation Details & Executed Services

  • Full-scale event production footprint inside Gas South Arena in Duluth, GA

  • Procure, negotiate and manage onsite brand ambassadors, fabrication of all event elements, big bike and IF staff management

  • Liaison with event organizers for all logistical movements

  • Collaborate with ESPN/SEC on all logistics and approvals

  • Work with Regions Corporate Marketing on all elements of activation

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